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A standing-start launch — 33 meetings in 30 days
Human Performance needed to take their Trakk SEO tool beyond their existing network — with no structured outbound, they were missing organisations actively looking for SEO solutions.
01 The challenge
Human Performance needed to scale their Trakk SEO tool beyond their existing network.
Without a structured outbound strategy, they were missing opportunities to connect with organisations actively seeking SEO solutions.
02 What we built
We ran targeted, AI-powered cold emails tuned to their SEO-tool niche — connecting with organisations through highly relevant, value-driven messaging.
Clay-powered research
Clay workflows pulled from 40+ data sources, so every account was fully researched before a single word was written — no scraped lists.
AI-personalised cold email
1:1 copy referencing real, specific business details — recent posts, growth signals, news — so every message felt written by hand, not mail-merged.
Dedicated infrastructure
Separate sending domains and warmed mailboxes kept the primary domain safe and deliverability high while volume scaled.
AI inbox that books the call
Replies, objections and scheduling handled around the clock, with confirmed meetings synced straight to the calendar.
03 Results
Within 30 days we booked 33 qualified sales meetings for Human Performance — a consistent flow of prospects to showcase Trakk to organisations seeking SEO solutions, and a reliable pipeline for growth.
04 How it unfolded
“33 meetings booked in the first 30 days. Their support feels like an extension of our own team — proactive, strategic, deeply invested.”
Want numbers like these?
A 30-minute call. We'll look at your ICP and pipeline and tell you exactly what a system would produce — in real numbers, not a proposal deck.
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